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Monument Signs and Your Kansas City Area Business

ext_monumentMonument signs have numerous uses for all different types of businesses in the Kansas City area. Whether thinking about office buildings, malls, strip malls, religious centers or medical complexes, Pathway Signs and Graphics can help with your commercial sign needs. Our team can work along side with contractors, building owners, architects or property managers to make sure your monument sign meets any guidelines and give your signage the desired look and feel.

Are you part of one of the following types of institutions, businesses and organizations? You may want to consider if a monument sign is right for your needs.

  • Schools
  • Preschools and Daycares
  • Religious Centers
  • Churches
  • Community Centers
  • Restaurants
  • Sports Complex
  • Apartment Complexes
  • Neighborhood Developments
  • Golf Courses
  • Retirement Communities
  • Community Parks
  • Recreation Centers
  • Individual businesses
  • Malls and Strip Malls
  • Hospitals and Urgent Care Centers
  • Medical Centers and Dental Centers
  • Office Parks and Business Centers
  • Auto Dealerships

hospital-monument-signAs demonstrated above, there are many places that monument signs work to achieve brand awareness in your local community. The Kansas City area is home to many planned developments and neighborhoods that could use great signage not only for directional purposes but to bring esteem to the community within. For one of the many apartment complexes in the area, monument signs give the housing a community feel while also helping future sales or rentals. Signs can include leasing contact information along with the complex’s logo. Our area also is home to many medical centers, rehabilitation centers, doctor and dentist offices. What better way to establish your organization with a professional monument sign that carries through the look and feel of your branding?

There are several reasons why monument signs should be considered for your institution, business or organization including branding, visual directional tools, advertising and alerting nearby clients and consumers of your proximity.

Boost Brand Identity

Utilizing your corporate brand logo or graphics on a monument sign helps booster your brand’s identity in the community. We recommend pulling through the look and feel of your interior branding to the outside while keeping a consistent message.  Monument signs can have the traditional look and feel, including some architectural elements or be completely modern with a unique shape and texture.

Less Expensive Than Traditional Advertising

briar_sign_monumentWhile traditional types of advertising such as print (including newspapers, direct mail, and magazines), radio and TV should not be overlooked. One of your first marketing tactics should include your exterior signage. There is no better way to get your business noticed in the area by foot and vehicle traffic. Over time, the cost of a monument sign becomes inexpensive compared to other types of advertising. Your signage will get hundreds or impressions each day, if not more depending on your location.

Great Directional Tool

For clients and consumers that are not familiar your location, a monument sign can help direct them to your business. Nothing worse than missing an appointment when the building was hard to find!


Pathway Signs and Graphics serves both Kansas City, Mo and Kansas City KS. In addition, we work with businesses in Platte City, Gladstone, Overland Park, Lee’s Summit, Liberty and Weston. If you work in one of these areas, please contact us soon and see if we can help you with your exterior signage needs.


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